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Creativity aimed at innovation to develop new products for agricultural producer groups

Starting date: 04/09/2017 End date: 04/09/2019
Programme: Food Quality and Technology

Financing entities:

The objectives are:

  1. To build a database of new product ideas through creativity sessions.
  2. To select the ideas with the greatest potential for success based on criteria and technological capacities of the working group.
  3. To develop and optimize new technological products (eg case).
  4. To generate methodological guidelines to help agricultural producers’ associations in each of the stages of creativity (idea generation) and innovation process (implementation of ideas in new product development).